Posts Tagged ‘Consumers’

The Ultimate Consumers Guide To Wind Power.

This Ebook Offers A Non-technical Easy To Understand Approach To Wind Power. You Get An In-depth Tour Covering Every Topic From Selecting The Best Location To Choosing The Right Wind Turbine. Includes Candid Reviews Of Turbines Currently Sold In The U.s.
The Ultimate Consumers Guide To Wind Power.

Green Business Certification. Why?

At GreenSmartNow.org, our mission is to foster environmental awareness among businesses and promote business practices that are both environmentally responsible and commercially beneficial. Our Green Certification Partner The Green Business Bureau  has designed a cutting-edge web-based and tool and program that provides businesses the road map they need to implement eco-friendly practices in the work place that will have a real impact on the environment and your business. 

Why Going Green Makes Business Sense  

1 Gain a Marketing Edge

By going “Green” you can differentiate yourself from your competitors and tailor your business to a growing base of green consumers. 

2 Gain New Customers

Eco-friendly is customer-friendly because your customers want to feel good about who they do business with. 

3 Bring Employees Together 

Creating a sustainable business will keep employees happy and excited about their workplace. People value working in a socially-conscious environment. 

4 Help Reduce Costs 

Protecting the environment means protecting your bottom line. You can reduce costs and grow revenue by following the simple green business solutions offered by the GBB. 

5 Protect the Environment 

With so many corporations irresponsibly wasting resources and dumping contaminants into our air and water supply, the planet needs a hero. It doesn’t matter if your business is Mighty Mouse or the Hulk. By doing your part to save the earth, you give society someone to look up to. 

Please click here or use the Green Biz Certification link above to learn more about this valuable step in greening your business

Another Green Business Idea

Companies Increasingly Turn to Environmental Actions to Cut Costs

Reposted from : gbb.org

While this recession has broken the mold in many ways, one surprising outcome is that corporate environmental activity has survived, even thrived during as companies increasingly turn to environmental actions to cut costs, comply with customer demands, and remain competitive, according to the annual “State of Green Business” report produced by GreenBiz.com

You may be inclined to think that the difficult economy of the past two years may have caused companies to put their green initiatives on hold. But, in a recent survey of CEO’s conducted by PricewaterhouseCoopers, more than 60 percent of CEOs said their companies are moving forward with green initiatives and believe those efforts will improve their company’s reputation. Overall, the recession had little impact on the green momentum: 61 percent of companies with green initiatives saw no effect of the recession on their strategies and 17 percent raised such investment each year.

These companies recognize that consumers’ concern for the environment has morphed into behaviors that are at least somewhat recession-resistant. When public relations firm Edelman surveyed 6,000 global consumers, they found that 87 percent believed it was their “duty” to contribute to a better environment and that even in a recession, 55 percent would pay more for a brand if it supported a cause in which they believed. Plus, as is the case with most corporate priorities, going for green makes sense in financial terms. Read more…

Top 15 Green Blogs

Reposted from: GBB.org

There are over 6,000 blogs related to the environment on Technorati, and countless more news feeds, and webzines.. There are hundreds of high-quality, well-written green blogs, so it’s very difficult to limit the list to just 15. This list seeks to balance depth with breadth and rankings popularity with diversity. These blogs represent many different topics, from general interest to news to lifestyle to tech.

1. Treehugger - Launched in 2004 by serial entrepreneur and designer Graham Hill, Treehugger defined a new online green space and quickly ascended to the ranks of the web’s top blogs. With radio, forums, video, television, its own social bookmarking network, and more than 30,000 posts, Treehugger is a comprehensive resource for sustainable modern living. Treehugger publishes posts by over 30 writers around the world updating 24/7. Discovery recently bought Treehugger and the site is now partnered to Planet Green. It’s not hard to see why: with over 2 million unique visitors per month and a Technorati rank of 19, Treehugger is by far the biggest green blog online today. The content is focused on green news, products, and events. Read more…

Deloitte: Best Practices for Going Green

By Deborah Fleischer

What do you think of when you hear Deloitte? You might think of a professional services firm or Big Four auditor. Today, the company has also put a big green stake in the ground, both looking internally to green its operations and as an offering in its consulting practice.

Two aspects of this work are worth noting: Deloitte’s internal green team, working to engage employees in sustainability, and its Green Sync™ tool.

I had the chance to have an e-mail exchange with Thomas Dekar, vice chairman of Deloitte LLP, regional managing principal of the North Central Region and corporate responsibility officer for the Deloitte U.S. Firms. He shed some light on the origins of Deloitte’s programs and offerings.

Read on to learn about Deloitte’s best green business practices for engaging employees in sustainability. Read more…

The Age of Sustainability: Why ‘Less’ Should Be More of Your Business Strategy

By Mahesh Pethe 

Business has officially entered “The Age of Sustainability.”

Most people relate sustainability to climate change and our efforts to sustain Earth’s limited resources.

In the corporate world, it means businesses are being asked — or even expected — to take Earth’s climate into consideration in normal business operations. In this new age, business strategy has been required to adapt to profound changes in how consumers and partners buy, use, interact with and view their products and services. This is particularly true over the last 10 years and will likely continue for at least the next 20 to 30 years.

We have all heard of the phrase “reduce, reuse, recycle,” as the call to think about environmental sustainability when making decisions about products and services. But have you considered that this directive may be in conflict with the common business goal of selling more to achieve higher revenues and profits? Read more…

GreenCitizens launches “Green Business“, an online directory for firms operating in Green sector

By Pranay Jain

GreenCitizens.net, a first of its kind Green Networking Platform has officially launched “Green Business”, a free of cost online directory for firms operating in the world of Green – Energy, Environment, Carbon, Sustainability or Climate Change.

PR Log (Press Release) More than just an online directory, “Green Business” on GreenCitizens.net, provides a networking and marketing platform to organizations engaged in any aspect of green business. It has been created in a way to provide an interactive platform to all organizations.

Every company gets its own dedicated page on GreenCitizens.net, where it can talk about its vision, experience, its initiatives, projects and achievements, share photos and videos, update its followers of its developments and share news with the entire GreenCitizens community. It will act as a marketplace where you will be able to connect with other organizations, both suppliers and potential clients, pave way for strategic partnerships and create visibility for your organization. Read more…

Food Companies Put Their Supply Chains on the Menu: The State of Green Business 2010

By Joel Makower 

Editor’s Note: To celebrate the launch of the third annual State of Green Business report, we will be highlighting over the next two weeks the 10 big trends that are shaping the future of the greening of mainstream business. You can download the report for free here, and read all 10 trends on GreenBiz.com.

The sustainability of food hasn’t traditionally been much of a mainstream consumer issue. Whatever concerns consumers had about the environmental impacts of bringing food to the table were eaten up by concerns over taste, price and nutrition, with some interest in pesticide residues and other safety- related matters. Overall, there hasn’t been much of an appetite from mainstream consumers about food companies’ sustainability practices.

But the agricultural and sourcing practices of Big Food have come under attack by activists. Moreover, some companies have seen that the supplies of raw materials — fish and seafood, in particular — are dwindling to the point that is threatening the financial sustainability of their operations. And like all industries, food processors have been under pressure to eliminate waste and inefficiency, and to reduce their greenhouse gas emissions. Read more…

The 20 Most Popular Stories of 2009

By GreenBiz Staff

Oakland, CA — What to make of the 20 most-read stories among the 2,350 (or so) articles and blog posts we ran during 2009 on GreenBiz.com,ClimateBiz.com, GreenerBuildings.com,GreenerComputing.com andGreenerDesign.com

It’s hard to make head or tails of them, in terms of the themes, interests, or. Yes, packaging and Walmart seem to be two recurring themes. Rankings and ratings stories always rank high. Beyond that, 2009 seems a muddle — as, perhaps, in real life, it was. After all, what links termites and windvertising?

Themes or not, here are the stories of ours that you, dear reader, clicked on, Googled, Digged, Scribd, StumbledUpon, tweeted (and retweeted) and linked to the most. Do you see any noteworthy patterns or trends herein? Let us know if you do. Read more…